British Leyland Motor Corporation 1968-2005

The Story from Inside

British Leyland Motor Corporation 1968-2005

British Leyland Motor Corporation, formed in the wake of the post-war manufacturing boom, brought together almost all the British-owned car and commercial vehicle companies that then existed. At the head of the sixth largest car manufacturer in the world, its management confidently expected to give the United Kingdom a leading place in the global motor industry. Their catastrophic failure was one of the biggest and most disappointing disasters in British industrial history. From their unique insider perspective, three former employees of the brand reveal how and why, despite producing profitable marques such as Jaguar, Rover and Land Rover, as well as the iconic best-selling Mini, British Leyland came to its sad end ...

Crisis, Resilience and Survival

Lessons from the Global Auto Industry

Crisis, Resilience and Survival

Crisis, Resilience and Survival charts the evolution of the global automotive industry, revealing the pressures and challenges facing firms in this huge but turbulent realm of business. Long-term overcapacity and swings of the economic cycle mean that many car companies are in financially perilous positions. Yet failures of auto companies are rare, and many have bounced back from the brink. Using the concept of the 'survival envelope', Holweg and Oliver argue that the ability to design, develop, manufacture and distribute vehicles competitively is not the only factor in ensuring success. Using detailed analyses of two failures (Rover and Saab) and two near-misses (Chrysler and Nissan) they explore how scale, market reach and supportive stakeholder relations can make the difference between success and failure in this global industry. This book will appeal to anyone working in, or studying the auto industry, as well as those interested in corporate success and failure.

The Triumph TR

From 20TS to TR6

The Triumph TR

The early Triumph sports cars that set the standard for others to follow. Providing full details of all models in a readable and engaging style.

Oxford Dictionary of National Biography 2005-2008

Oxford Dictionary of National Biography 2005-2008

This book, drawn from the award-winning online Oxford Dictionary of National Biography, tells the story of our recent past through the lives of those who shaped national life.

Great Events from History

Cumulative index

Great Events from History

This volume brings together in one place all the appendixes and indexes from the expansive Great Events from History series. Free with the purchase of more than one subset.

Report

Report


British Car Advertising of the 1960s

British Car Advertising of the 1960s

During the 1960s, the automobile finally secured its position as an indispensable component of daily life in Britain. Car ownership more than doubled from approximately one car for every 10 people in 1960 to one car for every 4.8 people by 1970. Consumers no longer asked “Do we need a car?” but “What car shall we have?” This well-illustrated history analyzes how both domestic car manufacturers and importers advertised their products in this growing market, identifying trends and themes. Over 180 advertisement illustrations are included.