Write personal and professional communications with clarity, confidence, and style. How to Write It is the essential resource for eloquent personal and professional self-expression. Award-winning journalist Sandra E. Lamb transforms even reluctant scribblers into articulate wordsmiths by providing compelling examples of nearly every type and form of written communication. Completely updated and expanded, the new third edition offers hundreds of handy word, phrase, and sentence lists, precisely crafted sample paragraphs, and professionally designed document layouts. How to Write It is a must-own for students, teachers, authors, journalists, bloggers, managers, and anyone who doesn’t have time to wade through a massive style guide but needs a friendly desk reference. From the Trade Paperback edition.
Choice Words, Phrases, Sentences, and Paragraphs for Every Situation
Author: Rosalie Maggio
?For anyone who has ever stared at a blank page or screen?(Kaylene Weiser, organized consultant, The Wiser Way)? the revised third edition of the bestseller that offers ?a crisp, elegant way to say everything.?(Vivian Jenkins Nelson, founder, The International Institute for Interracial Interaction) The ?exceptional, wonderful, amazing?(Vivian Jenkins Nelson, founder, The International Institute for Interracial Interaction) book that has sold nearly one million copies! How to Say It® provides clear and practical guidance for what to say?and what not to say?in any situation. Covering everything from business correspondence to personal letters, this is the perfect desk reference for anyone who often finds themselves struggling to find those perfect words for: ? Apologies and sympathy letters ? Letters to the editor ? Cover letters ? Fundraising requests ? Social correspondence, including invitations and Announcements This new edition features expanded advice for personal and business emails, blogs, and international communication.
Release on 2016-07-15 | by James W. Pennebaker,Joshua M. Smyth
How Expressive Writing Improves Health and Eases Emotional Pain
Author: James W. Pennebaker,Joshua M. Smyth
Pubpsher: Guilford Publications
"Expressing painful emotions is hard--yet it can actually improve our mental and physical health. Distinguished psychologist James W. Pennebaker has spent decades studying what happens when people take just a few minutes to write about deeply felt personal experiences or problems. This lucid, compassionate book has introduced tens of thousands of readers to an easy to use self help technique that has been proven to heal old emotional wounds, promote a sense of well being, decrease stress, improve relationships, and boost the immune system. Updated with findings from hundreds of new studies, the significantly revised second edition now contains practical exercises to help readers try out expressive writing. It features extensive new information on specific health benefits, as well as when the approach may not be helpful"--
A PRACTICAL GUIDE TO WRITING: PSYCHOLOGY 3E uses a logical, timeline format that walks you through the writing process from conception to execution. From interpreting the question or problem posed in your assignment, to gathering relevant information, and then writing the assignment, this resource will help you succeed in your writing. Central to any writing in psychology is the use of American Psychological Association (APA) style. This edition helps demystify APA style to ensure that you follow the correct formatting and referencing conventions in your work. This edition has utilised the feedback of students and academics to ensure that the easy-to-follow and engaging content will help you master writing in psychology.
Release on 2019-07-18 | by Judith Dwyer,Nicole Hopwood
Author: Judith Dwyer,Nicole Hopwood
Pubpsher: Cengage AU
Category: Business & Economics
The Business Communication Handbook, 11e helps learners to develop competency in a broad range of communication skills essential in the 21st-century workplace, with a special focus on business communication. Closely aligned with the competencies and content of BSB40215 Certificate IV in Business and BSB40515 Certificate IV in Business Administration, the text is divided into five sections: - Communication foundations in the digital era - Communication in the workplace - Communication with customers - Communication through documents - Communication across the organisation Highlighting communication as a core employability skill, the text offers a contextual learning experience by unpacking abstract communication principles into authentic examples and concrete applications, and empowers students to apply communication skills in real workplace settings. Written holistically to help learners develop authentic communication-related competencies from the BSB Training Package, the text engages students with its visually appealing layout and full-colour design, student-friendly writing style, and range of activities.
Release on 2014-03-26 | by David Evans,Paul Gruba,Justin Zobel
Author: David Evans,Paul Gruba,Justin Zobel
Pubpsher: Springer Science & Business Media
From proposal to examination, producing a dissertation or thesis is a challenge. Grounded in decades of experience with research training and supervision, this fully updated and revised edition takes an integrated, down-to-earth approach drawing on case studies and examples to guide you step-by-step towards productive success. Early chapters frame the tasks ahead and show you how to get started. From there, practical advice and illustrations take you through the elements of formulating research questions, working with software, and purposeful writing of each of the different kinds of chapters, and finishes with a focus on revision, dissemination and deadlines. How to Write a Better Thesis presents a cohesive approach to research that will help you succeed.
A Step-By-Step Guide To Writing Copy That Sells, 3rd Edition
Author: Robert W. Bly
Pubpsher: Holt Paperbacks
Category: Business & Economics
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy
Everything you need to know to be a grammar guru. This eBook edition is formatted for on-screen viewing with cross-linked questions, answers, and explanations. The words you use say a lot about you. Grammar makes a lasting impression on friends, coworkers, and teachers, but learning the rules has always been notoriously dull. That’s why we at The Princeton Review created Grammar Smart! Instead of boring readers with countless rules and confusing grammatical terms, this book uses a witty approach to show the logic behind each correct sentence. This updated third edition of Grammar Smart helps you: • Learn the nuts and bolts of grammar rules and usage • Practice your grammar skills with a series of quizzes • Master how to write and speak more effectively Inside the book, you'll find: • In-depth reviews of the basic parts of speech • Tips on how to avoid misplaced modifiers and dangling participles • A glossary of key grammar terms • Quick quizzes throughout the book to help you check your progress • Detailed sentence diagrams to help you identify word classes • Comprehensive summaries of each major grammar topic
Release on 2019-05-17 | by Deirdre N. McCloskey,Stephen T. Ziliak
Thirty-Five Rules for Clear and Persuasive Prose
Author: Deirdre N. McCloskey,Stephen T. Ziliak
Pubpsher: University of Chicago Press
Economics is not a field that is known for good writing. Charts, yes. Sparkling prose, no. Except, that is, when it comes to Deirdre Nansen McCloskey. Her conversational and witty yet always clear style is a hallmark of her classic works of economic history, enlivening the dismal science and engaging readers well beyond the discipline. And now she’s here to share the secrets of how it’s done. Economical Writing is itself economical: a collection of thirty-five pithy rules for making your writing clear, concise, and effective. Proceeding from big-picture ideas to concrete strategies for improvement at the level of the paragraph, sentence, or word, McCloskey shows us that good writing, after all, is not just a matter of taste—it’s a product of adept intuition and a rigorous revision process. Debunking stale rules, warning us that “footnotes are nests for pedants,” and offering an arsenal of readily applicable tools and methods, she shows writers of all levels of experience how to rethink the way they approach their work, and gives them the knowledge to turn mediocre prose into magic. At once efficient and digestible, hilarious and provocative, Economical Writing lives up to its promise. With McCloskey as our guide, it’s impossible not to see how any piece of writing—on economics or any other subject—can be a pleasure to read.